Lucas
A.
Smith
Member
404.962.6414
404.962.6307

Lucas (“Luke”) Smith is a member in the Commercial and Corporate Departments and splits his practice between general corporate and real estate matters and a niche practice in the resort, hospitality and leisure industries.  Luke prides himself on dedication to his clients and top-notch, business driven legal work.  

Corporate: Luke regularly assists clients in closing deals and advises clients in connection with mergers & acquisitions (buy and sell side), joint ventures and spin-offs; debt and equity; formations and governance; securities; marketing, telemarketing and regulatory compliance; accounts receivable financing; and general corporate matters.

Real Estate: Luke’s real estate practice is transactional driven and includes acquisition & development; finance, condominium, planned communities & mixed-use; divestitures; leasing; and general real estate matters.

Resort: In addition to the above, Luke is the Chair of the firm’s Resort and Hospitality Practice and represents condominium, hotel, timeshare & fractional, and mixed-use, developers, operators, lenders, management companies and related service providers, including operators of travel, vacation, destination and other leisure-based clubs.  His experience includes acquisitions, finance, construction and renovation, direct marketing, management and franchising agreements. 

Corporate:

  • Represented client in the acquisition of competitor with membership campgrounds in Alabama, Texas, Oklahoma, Missouri, Louisiana, and Arkansas, financed by 28 Credit Unions and 2 Banks (ACG Detroit’s “Deal of the Year” 2023, under $50M).
  • Represented client in the strategic acquisition of regional competitor based in Minnesota.
  • Represented client in comprehensive corporate restructure and related equity raise and debt financing
  • Represented client in the establishment and funding of series equity investment platform.
  • Represented both regional and national banks in connection with marketing program rollouts and related compliance work.
  • Represented a UK-based private equity purchaser (and its US-based subsidiary) in $100M acquisition of online travel agency and travel club software business.
  • Represented startup companies in Colorado, California, Florida, Georgia and Tennessee, each of which now has over $50M annual revenue.
  • Represented consumer finance company in the rollout and legal compliance of a direct-to-consumer 3rd party loan program.
  • Represented operators in restructuring and senior and mezzanine debt transactions.
  • Represented UK-based services provider in comprehensive US-Based operations
  • Represented staffing company in the acquisition of several competitive businesses.

Real Estate:

  • Represented developer in the acquisition, planning, financing and development of mixed use project in Orlando, Florida.
  • Represented large real estate fund in connection with resort and hotel financings, conversions, development of consumer products including compliance for sales and marketing operations in various states.
  • Represented hotel operator in the acquisition and 150-key redevelopment of hotel in St. Petersburg, Florida.
  • Represented operator in the acquisition of high-rise hotel in Chicago.
  • Represented boutique investment firm in the acquisition and financing for the development of a high-rise in Myrtle Beach, S.C.
  • Represented boutique investment firm in the acquisition and financing for the development of a high-rise Waikiki Beach, Honolulu.

Resort:

  • Represented large timeshare brand in the acquisition of 80+ resort timeshare management & exchange program business.
  • Represented large timeshare brand in the development, registration, marketing and sales of various timeshare and club-based products.
  • Represented telemarketing company in comprehensive regulatory compliance plan in furtherance of white-labeled marketing & sales efforts.
  • Represented web-based travel lead generation company in travel and privacy specific compliance project for product offerings on behalf of itself and its 3rd party clients. 
  • Represented start-up boutique hotel & resort management company in the development of loyalty and club-related products and legal compliance in connection with sales & marketing operations.
  • Represented experiential travel operator in legal compliance work for its internal and white-labeled product offerings, including related legal compliance work in all applicable states. Representation included comprehensive analysis of gift card law relating to loyalty points-based program offerings in addition to pure experiential travel offerings.
  • Represented large timeshare brand in the acquisition of a series of resorts in Branson, Missouri and the integration and legal compliance required for purchaser to begin sales and marketing operations.
  • Represented timeshare operator in the acquisition and redevelopment of large indoor waterpark hotel in Wisconsin and advice in connection with all sales and marketing of interests therein.
  • Represented start-up ultra luxury travel club and online booking platform in the creation and 50-state legal compliance for sales and marketing of the club product.
  • Represented boutique investment firm in $200M+ acquisition and financing of consumer receivables generated by a large timeshare brand.
  • Represented a membership campground operator in the development of a universal electronic consumer document set for compliance in all of operator’s sales & marketing states.
  • Represented loyalty program operator in as contractor of major hotel brand licensor in the rollout of loyalty brand operations.
  • Represented travel club in joint venture with timeshare brand for experiential travel program for prospects and members of timeshare brand.
  • Represented private equity firm in the acquisition of multi-site timeshare plan and post-acquisition legal compliance advisor for multiple state sales & marketing efforts.
  • Ongoing representation of various travel club operators in various states for legal compliance in connection with sales and marketing operations in said states.
  • Represented lead generation and travel certificate company in comprehensive legal compliance plan for its product offerings and services on behalf of 3rd party clients.

Publications:

  • “Choosing the Right Match in Your Resale Partner:  An Association’s Perspective,” Developments Magazine, April/May 2017
  • “Travel Clubs:  Considerations for an increasingly valuable vacation product,’ Developments Magazine
  • Co-author with James J. Scavo. “Web-Based Travel Products and Offerings,” Developments Magazine, November/December 2011

Speaking Engagements:

  • “The kNOws of Communicating with Customers and Prospects,” moderator, ARDA World, May 2018
  • “Alternative Fuels to Growth,” panel presentation, ARDA World, May 2016
  • “Travel Clubs – A Product That’s Time Has Come,” panel presentation, ARDA World, April 2014
  • “Consumer Protection 2013: Lost in a Sea of Regulations and New Oversight,” panel presentation, ARDA World, April 2013
  • “Commercial Development Within a Mixed Use Development” and “The Retail Strip, Office Buildings and Condominiums, Restaurants,” Lorman Seminar, 2007
  • J.D., cum laude, The University of Georgia School of Law, 2006
  • B.A., magna cum laude, Merrimack College, 2003

Bar Admissions

  • Georgia

Court Admissions

Clerkships

Certifications

Accolades

  • The Best Lawyers in America® - Real Estate Law, since 2024
  • Georgia Super Lawyers® - Rising Star - 2018-2020
  • American Resort Development Association (ARDA) Award for Best Alliance Partner, Finalist, 2013
  • CALI Excellence for the Future Award:  Constitutional Law, 2006

Memberships

  • State Bar of Georgia, Corporate & Real Estate Law Sections, Member
  • Atlanta Bar Association, Corporate & Real Estate Law Sections, Member
  • American Resort Development Association (ARDA), Member
  • Real Estate Group of Atlanta (REGA), Member

Community

In-Depth

Did You Know?

Luke was a Division I men’s hockey player and captain of the team.ย ย